In late 2009 Saeco International and its subsidiary brand Gaggia coffee machines (which they purchased in 1999), were struggling. To add to the problems of the Gaggia brand, in the UK, the Gaggia privately owned distributor went bust and for a few months there were no new Gaggia's and you couldn't get your machine fixed. For a few years Gaggia UK had provided poor service according to some.
Philips then purchased the Saeco company and are working hard to re-establish Gaggia as one of the leading home espresso machines in what is now a very competitive (and tough) market. Philips now seem to have reached a point where the supply of Gaggia machines is back on track. We have also just started to see new and updated Gaggia models with the backlog warranty issues under control, so your machine will now get fixed if things do go wrong - Gaggia is back and looks set to be even stronger with Philips and its much higher level of customer care.
I think this is good news for Gaggia and is another milestone in the history of this famous manufacturer, which started in 1947, after they purchased the first commercial espresso machine patent and produced the first espresso machine of its kind. The first gaggia machine is pictured above.
This blog is really about home coffee machines which Gaggia started to produce in 1977 and is now where their strength is. They do produce Gaggia commerical coffee machines but there are lots of well-priced alternatives.
There is no doubt that Gaggia still produce great value machines, which for the price offer exceptional espresso coffee. They combine the heritage of their Milan roots and design, now with high volume production and improved reliability.
The Brera super-automatic is the latest, bean to cup, espresso machine, but they are also still improving their traditional espresso machines. These machines are not intended for the espresso geeks but for the ordinary folk who fancy a great espresso, cappuccino or latte at home.
Well that's what I think!
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